The purpose of this study was to find out more about Jaya Mart Pelalawan Regency customer satisfaction related to service quality and product diversity. Service quality and product diversity are independent variables while customer satisfaction is the dependent variable. The problems that occur at Jaya Mart are the decline in the number of consumers from the previous year, the non-achievement o…
Fast fashion is growing rapidly due to high demand and rapidly changing trends, especially in the field of footwear so that companies must be able to adapt to changes including the Almeeraakyla Pekanbaru store. This study examines the impact of digital marketing and product variations on customer satisfaction of Almeeraakyla Pekanbaru, using quantitative methods and involving 96 respondents who…
The fashion industry is currently experiencing very rapid growth, which can be seen from the increasing market demand. Therefore, PM Collection Pekanbaru, which operates in the fashion sector, needs to be able to adapt to changing trends and be able to compete in order to survive in the market. This study aims to see the influence of emotion, product quality and price on consumer satisfaction a…
This study was conducted with the aim of determining the effect of profitability represented by Return On Equity (ROE) and Capital Structure represented by Debt to Equity Ratio (DER) on Stock Returns in Infrastructure sector companies listed on the Indonesia Stock Exchange (IDX) for the period 2021-2023. The number of samples in this study were 32 companies with a total of 96 data. This study u…
Business competition in Indonesia is now increasing, many companies operate in similar fields and services so that competition cannot be avoided. This condition encourages every business actor to be more active in attracting customers by designing effective business strategies to achieve business goals. The purpose of this study was to determine the effect of service quality, customer experienc…
Lakosa Coffee is one of the coffee shops in Pekanbaru. Lakosa Coffee must be able to maintain and increase the number of consumers because it affects the company's profit. This study aims to determine and explain the influence of lifestyle (X1) and location (X2) on purchasing decisions (Y). This research method is a quantitative method. Based on the results of the partial analysis, lifestyle ha…
ABSTRACT Bad credit is a condition in which a debtor (customer / borrower) is unable or unwilling to pay installments or debt repayments in accordance with the agreement that has been agreed upon with the creditor (lender), be it a bank or financing institution. This is explicitly regulated in the Financial Services Authority Regulation Number 35/POJK.05/2018 concerning the Implementation of F…
ABSTRACT This research discusses legal protection for creditors in the execution of bankrupt boedel assets that are faced with confiscation in the crime of money laundering. In business practice, conflicts often occur between bankruptcy law and criminal law. This research focuses on the analysis of Decision Number 16/Pdt.Sus-Gugatan Lain-Lain/2023/PN. Niaga Jkt. Pst, the case between the curat…
Employee performance plays an important role in achieving long-term success of PT. Riau Media Television Pekanbaru in the competitive media industry. Employee performance of PT. Riau Media Television Pekanbaru is influenced by several things such as competence and work facilities. In order for employee performance to continue to increase, employees must have good competence. The purpose of this…
This study aims to determine the effect of price on customer loyalty through customer satisfaction as an intervening variable at Extract Café Pekanbaru. The method used in this research is descriptive statistics with a quantitative approach. The sample in this study amounted to 100 respondents with purposive sampling technique. The measurement scale uses a Likert scale. From data analysis with…
ABSTRAK This study aims to analyze income and investment feasibility, as well as to identify replanting strategies for independent oil palm smallholdings on land owned by Mrs. Anita in Desa Penghidupan, Kampar Kiri Tengah Subdistrict, Kampar Regency. The 7.2-hectare land is independently managed and divided into five plots. One of the plots, Plot B, has reached an unproductive age and is p…
ABSTRACT The objectives of this study are: 1) to analyze the tofu agro-industry business owned by Mr. Kuswardi in Tualang District, Siak Regency from the aspects of production, processing, technology, marketing, and institutional management, and 2) to formulate the right marketing strategy for the tofu agroindustry business owned by Mr. Kuswardi in Tualang District, Siak Regency. This stu…
ABSTRACT This study aims to determine the profile of the Nafeesa Snack business, analyze the Nafeesa Snack business, and formulate the right marketing strategy. The research was conducted at the Nafeesa Snack business in Binawidya District, Pekanbaru City using the case study method. The data used consisted of primary and secondary data. Business analysis includes the calculation of total …
ABSTRACT The implementation of farm management in Mr. Andre's watermelon farming group in Kubang Jaya Village has not been carried out optimally. The problem faced is that the supervisory function has not been carried out properly. This can have an impact on farmers' production results. This study aims to determine the application of sapta usahatani in the process of watermelon cultivation tec…
ABSTRACT This study aims to: (1) describe the production input subsystem, (2) analyze the production subsystem, (3) describe post-harvest processing, (4) analyze marketing, and (5) analyze the avocado agribusiness support subsystem in Nagari Giri Maju, West Pasaman Regency. Using a survey method with a qualitative and quantitative approach, 36 purposively selected sample farmers provided prima…
The aim of this research was to gain insights into the productivity nurses at Sansani Hospital Pekanbaru in relation to occupational safety and health (K3) as well as work discipline. In this context, occuptanional safet and health (K3) and work discipline serve as indenpendet variables, while nurses’ woek productivity is the dependent variable. The issue at hand is a decrease in the producti…
The purpose of this study is to find out more about how incentives and organizational climate affect employee productivity at Winstar Hotel Pekanbaru. Employee productivity as the dependent variable, incentives and organizational climate as independent variables. The problem is that there has been sales instability in the last five years and also criticism from customers about hotel services an…
The purpose of this study was to find out more about how occupational safety and health (OHS) and work incentives affect the productivity of production employees at PT. Panca Eka Bina Plywood Industry. Employee productivity as the dependent variable, occupational safety and health (OHS) and work incentives as independent variables. The problem is that there has been a decline in productivity as…
Profitability shows how efficiently a company manages its revenues and costs to generate profits. One of the non-oil and gas industry sectors that is the fourth largest contributor to Indonesia and is included in the priorities in the 2015-2035 National Industrial Development Master Plan (RIPIN) for the Indonesian economy is the Chemical, Pharmaceutical and Traditional Medicine Industry. Fluctu…
ABSTRACT This study discusses consumer protection against exaggerated claims in advertisements for skincare body lotion products at the Daviena store on Jalan Delima in Pekanbaru. The use of exaggerated claims is still commonly practiced by businesses in their product marketing. The discrepancy between claims and actual results can certainly harm consumers. This clearly violates Article 4 rega…