Pengaruh E-Satisfaction Dan E-Trust Terhadap Repurchase Intention Melalui E-W…

The object of this study is to find out the influence of e-satisfaction and e-trust on repurchase intention through e-word of mouth ( E-WOM ) as variable intervening e-commerce Bukalapak on millennial generation. The population is millennial (Gen Y) who has done the transaction minimum twice in Bukalapak e-commerce in their smartphone by using its application. Furthermore, the data collection t…