CD Skripsi

Pengaruh Penerapan E-Commerce, Inovasi Produk, Financial Knowledge, Model Pengelolaan Keuangan Dan Pengambilan Risiko Terhadap Kinerja Umkm Di Kota Dumai

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This research was motivated by an increase in the number of MSMEs, but this was not accompanied by business development. MSMEs in Dumai City continue to increase but are not developing because the increase in business is not visible, which means that there is no increase in MSME performance. This has an impact on business profits and the sustainability of MSMEs. This research aims to determine the effect of implementing e-commerce, product innovation, financial knowledge, financial management models and risk taking on the performance of MSMEs. The sample used or used was 100 MSMEs and then analyzed using Warp PLS version 8.0. The research results concluded that the application of e- commerce, product innovation, financial knowledge, financial management models influenced the performance of MSMEs, while risk taking had no effect on the performance of MSMEs.
Keywords : SME Performance, Implementation of E-commerce, Product Innovation, Financial Knowledge, Financial Management Model, Risk Taking

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

2002112548

Penerbit

Pekanbaru : Univerisitas Riau - FEB - Akuntansi., 2024

Deskripsi Fisik

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Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

2002112548

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

Akuntansi

Info Detail Spesifik

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Pernyataan Tanggungjawab

Vina

Versi lain/terkait

Lampiran Berkas

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