This study aims to determine the influence of social media marketing and product variety on consumers buying interest in CV. Blackpaint Printshop Pekanbaru. The study uses descriptive and quantitative statistical methods with the use of the Likert scale as a measurement. The population used is Blackpaint Printshop consumers. The sample of this study amounted to 100 respondents which were determ…
The purpose of this study is to find out more about purchasing decisions at Samara Coffee, Pekanbaru related to store atmosphere and menu diversity. Store atmosphere and menu diversity are independent variables while purchasing decisions are dependent variables. The problems that occur at Samara Coffee are a decrease in the number of consumers/visitors from the previous year, failure to achieve…
This study was conducted to analyze the effect of government ownership, company size and profitability on sustainability report disclosure in state-owned companies listed on the Indonesia Stock Exchange for the period 2021-2023. There are various environmental threats originating from human activities such as activities in a company. The development of the era encourages the awareness of compan…
The increasingly competitive demands of the world of work require that university graduates not only have academic knowledge, but also practical experience that is relevant to industry needs. To answer this challenge, the Ministry of Education, Culture, Research and Technology launched the Certified Internship Program as part of the Merdeka Belajar Kampus Merdeka (MBKM) policy. This study aims …
At this time Trans Metro Pekanbaru has problems with the limited number of bus units, unstable waiting times and stops that do not meet the Minimum Service Standards for road-based mass transportation. The main objective of this research is to evaluate and analyze the inhibiting factors of the implementation of the Minimum Service Standards Policy on Trans Metro Pekanbaru. This research uses Wi…
Public service is one of the roles of the government in improving the welfare of the community, including the provision of road infrastructure. However, the condition of road accessibility in Pekanbaru City still faces various challenges, especially damage that occurs in many locations, thus affecting population mobility. The PUPR Office of Pekanbaru City continues to strive to improve road acc…
This research is motivated by the importance of the packaging industry development program in supporting the competitiveness of small and medium food industries in Pekanbaru City. This study aims to determine and analyze the packaging industry development program in Pekanbaru City and to determine the inhibiting factors. This study uses the community development theory of Jim Ife and Tesoriero …
Child protection is a crucial aspect of regional development. Siak Regency has enacted Regional Regulation No. 9 of 2015 concerning the Implementation of Child Protection, which regulates various aspects of child protection, including protection from sexual violence. This study aims to analyze the implementation of the regulation, specifically in handling cases of sexual violence against minors…
Traffic order supervision (case study of traffic congestion on Jalan Hr. Soebrantas, Pekanbaru City) is a process of monitoring activities to ensure smoothness, order, and traffic safety, both for public and private vehicles. However, the reality in the field shows a discrepancy between written policies and implementation in the field. The purpose of this study was to determine the supervision …
Green Open Space (RTH) is something that is very necessary in order to maintain the quality of the living environment of an area, especially in urban areas such as in Pekanbaru City which has various problems related to space problems that are so complex. The objectives of this research are: 1) To find out the role carried out by the Department of Environment and Hygiene, especially in increasi…
Illegal travel is one of the growing transportation problems in Pekanbaru City, Riau Province. Illegal travel is a passenger transportation service that operates without an official permit from the relevant agency, so it does not meet safety standards and applicable legal provisions.This study aims to determine how supervision is carried out by the Riau Province Transportation Agency in handlin…
The persistent violations of public order occurring on the sidewalks of Jalan Jenderal Sudirman in Pekanbaru City particularly by street vendors, illegal parking, and people sitting on the sidewalks until late at night remain unresolved and often overlooked. The Civil Service Police Unit (Satpol PP) of Pekanbaru City, as the law enforcement authority responsible for maintaining public order and…
This study aims to analyze the effectiveness of the Jaminan Kesehatan Pekanbaru Bertuah program by understanding the experiences and perceptions of the community as participants in the program in Pekanbaru City. The background of this research stems from the importance of regional health insurance in addressing the needs of population groups not yet covered by the national health insurance prog…
The advancement of digital technology today encourages more people to use financial technology (fintech) services. However, this progress has also led to the emergence of illegal online loan (pinjol) platforms that have the potential to harm the public. The method used in this study is qualitative with a descriptive approach. The results show that in terms of facilities, the Financial Services …
The purpose of this study was to find out more about Jaya Mart Pelalawan Regency customer satisfaction related to service quality and product diversity. Service quality and product diversity are independent variables while customer satisfaction is the dependent variable. The problems that occur at Jaya Mart are the decline in the number of consumers from the previous year, the non-achievement o…
Fast fashion is growing rapidly due to high demand and rapidly changing trends, especially in the field of footwear so that companies must be able to adapt to changes including the Almeeraakyla Pekanbaru store. This study examines the impact of digital marketing and product variations on customer satisfaction of Almeeraakyla Pekanbaru, using quantitative methods and involving 96 respondents who…
The fashion industry is currently experiencing very rapid growth, which can be seen from the increasing market demand. Therefore, PM Collection Pekanbaru, which operates in the fashion sector, needs to be able to adapt to changing trends and be able to compete in order to survive in the market. This study aims to see the influence of emotion, product quality and price on consumer satisfaction a…
This study was conducted with the aim of determining the effect of profitability represented by Return On Equity (ROE) and Capital Structure represented by Debt to Equity Ratio (DER) on Stock Returns in Infrastructure sector companies listed on the Indonesia Stock Exchange (IDX) for the period 2021-2023. The number of samples in this study were 32 companies with a total of 96 data. This study u…
The Pekanbaru City Government is striving to create a Smart City by issuing Pekanbaru Mayor Regulation No. 56 of 2019 concerning the Pekanbaru City Smart City Master Plan, which outlines the six pillars of the smart city, namely: smart government, smart people, smart economy, smart environment, smart mobility, and smart living. This study discusses the implementation of one of the pillars of th…
Dumai City is a disaster-prone area, particularly vulnerable to hydrometeorological disasters such as floods. Flooding has become a common and significant issue in Dumai City, caused by both natural and human factors. Thus, an effective stakeholder role in flood disaster mitigation in Dumai City is crucial to minimize future disaster risks. This effort requires the support of competent human re…