CD Skripsi
Pengaruh Media Sosial Instagram TerhadapFanatisme Dan Fomo Pada Followers Akun Instagram @7fanboy.Bts Army Indonesia
ABSTRACT
THE INFLUENCE OF INSTAGRAM SOCIAL MEDIA ON FANATICISM
AND FoMO ON FOLLOWERS OF INSTAGRAM ACCOUNTS
@7FANBOY.BTS ARMY INDONESIA
Author : Vinny Amanda
Advisor : Dr. Nurjanah, M.Si
The development of communication technology is now inseparable from the
internet. Information and communication technology has become very fast
especially with the addition of the internet so that it has experienced many changes
such as the emergence of online media that makes it easier for humans to access
all information and content without limit. One of the phenomena of the entry of a
new culture due to globalization and the internet isHallyu or K-Pop. Social media
has become a place that really helps K-Popers in accessing all sources of
information about their idols, not only as a means of information, social media also
acts as a medium of communication for them with their favorite idols. This research
uses the basic theory Media Dependency (Dependency Theory). This study aims to
determine how much influence Instagram social media has on fanaticism and
FoMO onfollowers Indonesian ARMY @7fanboy.bts account.
This study uses quantitative methods using techniquessimple random
sampling and using the Slovin formula which obtains a total sample of 400 from
244 thousand populationfollowers Instagram @7fanboy.bts. Data collection
techniques using questionnaires that are distributed randomlyonline with the help
ofGoogle Form. The data analysis technique in this study uses path analysis with a
coefficient of determination. In processing data researchers use SPSS version 27.
Based on the path analysis that has been done, the results are: (1) there is
a significant influence between social media Instagram fanaticism with a
significance of 0.000
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