CD Skripsi
Diplomasi Publik Malaysia Terhadap Preferensi Tujuan Kerja Masyarakat Perbatasan Indonesia-Malaysia Di Kecamatan Rupat Utara
The purpose of this study is to find out about the form of diplomacy carried
out by Malaysia against border communities, especially the North Rupat
community. As a border community in the outermost region of Indonesia, relying
solely on their own area as a place of economic activity is not a good choice, apart
from not having many job choices, their income tends to be lower. Therefore, many
people choose to work outside the region and even abroad, one of which is
Malaysia. This study starts from the role of Malaysia as a recipient and contributor
of foreign workers, but from these two roles Malaysia is seen as more popular as a
recipient country for foreign workers. In the case of Indonesia, especially North
Rupat, this is the main active contributor to Malaysia's foreign workforce.
This research uses constructivism perspective, public diplomacy theory and
uses three concepts of Soft Power Currencies by Alexander Vuving. brilliance,
beauty, and benignity. Beauty is the resonance of shared norms and goals,
brilliance is the attraction that results from ability and success, and benignity is the
visible goodness of behavior and attitude. The method used is a qualitative method.
Data collection techniques include literature studies from several journals, books,
documents, websites and interviews.
The results of this study are Malaysian Diplomacy is presented through
three concepts of soft power currency. The concept of beauty is the high demand
for Malaysian labor with good wages while the Rupat community needs work. Then
goodness is goodness that is seen from the environment and culture that is suitable
for the North Rupat Community. The concept of brilliance is the ultimate attraction
of Malaysia's political security and security, as well as its economic progress. Thus,
it is said that Malaysian diplomacy is able to become a factor that attracts foreign
workers, especially workers from North Rupat to find economic opportunities in
Malaysia.
Keywords: Malaysia, Foreign Workers, North Rupat, Soft Power Currency,
Public Diplomacy.
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