The development of digital technology has become a key driver of change in various sectors, including the financial sector. In recent years, advances in information and communication technology have enabled companies to optimize their operations, increase efficiency, and provide better service to customers. This digital transformation has not only changed how companies operate but also how cust…
Is motivated by the declining realization of BNI credit card ownership despite the bank’s efforts in digitalization. At the same time, the increasing popularity of financial alternatives such as e-wallets and Buy Now Pay Later (BNPL) services has shifted consumer preferences away from traditional credit cards. Therefore, the study focuses on psychological and behavioral factors namely Perceiv…
This study aims to analyze the influence of environmental awareness, environmental knowledge, and environmental concern on attitudes and purchase intention of eco-friendly diapers in Pekanbaru City. This research uses a descriptive quantitative method. Data were collected through questionnaires distributed to 215 respondents. The study employed a purposive sampling technique, targeting mothers …
The development of the fashion world which is currently increasingly rapid has made fashion industry players in Indonesia now compete to be the center of attention. No exception for fashionholics in this industry. Fashion itself is an expression of clothing aesthetics that is developing in a certain period of time following certain patterns, models, cultures and styles. Muslim fashion in I…
The company was founded with the aim of improving the welfare of shareholders. Shareholder welfare can be achieved by increasing company value. One effort to increase company value is the need for policies and management in managing the company carried out by the top executives or highest leaders of the company who are usually known as the Chief Executive Officer (CEO). This study aims to anal…
TEGUH SURYA PRATAMA, NIM. 2210248074, The Influence of Service Quality and Service Recovery on Customer Satisfaction and Word of Mouth on Non-Wage Recipient Workers (PBPU) Participants of BPJS Kesehatan Bengkalis Regency Office, supervised by Mr. Dr. Edyanus Herman Halim, S.E., MS and Mrs. Dr. Raden Lestari Garnasih, S.E., MM. This study aims to analyze and examine the Influence of Service Qua…