Representasi Gaya Hidup Kaum Urban Dalam Iklan Rokok A Mild Versi “Bukan Ma…

Advertising is a supporting factor for the success of selling a cigarette product. Advertisements can be a representation of social reality, like "Bukan Main" version of A Mild's cigarette advertisement by Adam Steven which tells the lifestyle of urban communities with satire lyrics performed by Iga Massardi, vocalist of the band Barasuara. While the previous version of A Mild's ad used an …