IKHBAL AKHMAD, NIM. 1210247875. The Effect of Service Recovery To Custumer Satisfaction And Word of Mouth (WOM) of BRI Touch Credit Card Holders in Pekanbaru. Under Supervision of Samsir and Sri Restuti This research held in order to analyze the direct and indirect effect of service recovery on word of mouth through BRI Touch credit card holders’ satisfaction. Population are BRI Touch holders…