Strategi Pemanfaatan Media Mal Ska Dalam Mempertahankan Pengunjung Di Masa Pa…

ABSTRACT MEDIA UTILIZATION STRATEGY SKA MAL IN RETAINING VISITORS DURING THE COVID-19 PANDEMIC By: Rizka Nanda Zahara Conselor: Dr.Welly Wirman, S. IP, M.Si Media utilization is a process, method, and action taken by an organization, institution, or company in using the means of delivering their messages or information to the public so that it can influence the attitudes and behaviour of it…