Difusi Inovasi Pemasaran Makanan Sehat Dalam Menarik Minat Beli Dan Mengeduka…

People in Indonesia like to consume fast food so that it can cause obesity problems. According to the Indonesian Ministry of Health's Basic Health Research (Riskesdas) data in 2018, the prevalence of obesity in people aged 18 years and over increased to 21.8 percent from the 2007 prevalence of only 10.5 percent. In the city of Pekanbaru, there is a restaurant that sells food and drinks with…