This research was conducted in the city of Pekanbaru. In this research writer take the title “Analysis Of Consumer Attitude On The Atribute Isotonic Drink Brand Hydro Coco In Pekanbaru City”Formulation of the problem of this research is how the attitudes of consumers on product attributes isotonic drink brand Hydro Coco in Pekanbaruwhereas the purpose of research on the author is to know th…