Pengaruh Kualitas Pelayanan Asuransi Jiwa PT. Prudential Life Assurance Terha…

ABSTRACT Customer trust can be achieved through a service process, in which there is a process of fulfillment customer needs. This research was conducted at PT. Prudential Life Assurance Pekanbaru, be function for knowing the level quality of customer service, the level of customer trust, and the influence of service quality toward customer trust in PT. Prudential Life Assurance Pekanbaru. Th…