ABSTRACT Perusahaan Mie Tenaga Muda is one of the MSMEs in Sukajadi District, Pekanbaru City, which produces wet noodles. This business faces the obstacle of rising raw material prices, while product prices tend to remain stable, resulting in less-thanoptimal profits. Suboptimal marketing strategies also make the business vulnerable to losing market share amid increasingly competitive comp…
ABSTRACT This research aims to analyze the financial performance of BMT Mitra Arta based on liquidity ratio analysis, solvency ratio analysis, and profitability ratio analysis for the fiscal years 2020–2023. The data analysis method used in this study is descriptive analysis employing ratio analysis in accordance with the Regulation of the Minister of Cooperatives and SMEs of the Republic of…
ABSTRACT This study aims to identify consumer characteristics, analyze attitudes, determine attribute quadrants, and analyze consumer behavior in purchasing Barco coconut cooking oil in Binawidya District, Pekanbaru City. This study was conducted at modern retail outlets in Binawidya District. The research method used is the case study method. The sampling technique was carried out by acci…
ABSTRACT This study aims to analyze the socio-economic impact of replanting activities, specifically the revitalization of aging oil palm plantations, on the conditions of smallholder farmers in Timpeh District, Dharmasraya Regency, West Sumatra. Replanting is a strategic agricultural effort to restore the productivity of plantations that have surpassed their economic lifespan; however, it als…
ABSTRACT Increasing public awareness of the importance of a balanced nutritious diet creates a great opportunity for the development of the fruit market as part of a healthy lifestyle. Along with the increasing demand, the retail industry is growing, especially modern retail such as fruit shops. The Pekanbaru Crystal Guava Fruit Shop is one of the modern retails in the form of a specialty …
ABSTRACT Micro, Small, and Medium Enterprises (MSMEs) play an important role in the economy, including in the city of Payakumbuh, which is known for its rendang production. Erika’s rendang business is one example that faces challenges such as rising raw material costs and tight competition. This study aims to analyze the financial feasibility of the business using the Net Present Value (…
ABSTRACT Farmers' perceptions of digitalization are significantly influenced by several factors, including education level, age, farming experience, digital skills, and access to information or training. This study aims to analyze the perceptions of corn farmers regarding digitalization in supporting their agricultural activities, particularly the use of the SIPINDO (Indonesian Agricultural In…
ABSTRAK Kelompok Tani Mustang I dan II mengalami tren fluktuasi menurun produksi bayam selama tahun 2018-2023. Penurunan produksi bayam disebabkan oleh adanya risiko produksi. Terjadinya risiko produksi disebabkan oleh beberapa faktor yaitu cuaca, serangan hama dan penyakit, serta kelalaian manusia. Penelitian yang dilakukan pada petani bayam di kelompok tani Mustang I dan II bertujuan unt…
ABSTRAK Produktivitas perkebunan kelapa sawit swadaya di Desa Muaro Sentajo masih rendah akibat keterbatasan sosial seperti rendahnya pendidikan, usia lanjut, dan lemahnya norma gotong royong. Modal sosial yang mencakup kepercayaan, partisipasi dalam kelompok tani, dan jaringan informasi sangat dibutuhkan untuk mengatasi permasalahan tersebut. Penelitian ini bertujuan untuk: (1) Mendeskripsika…
ABSTRACT This study examines the effect of intellectual capital on financial performance in plantation companies on the Indonesia Stock Exchange. Intellectual capital is measured using the Value Added Intellectual Coefficient (VAIC) with three main components, namely Value Added Capital Employed (VACA), Value Added Human Capital (VAHU), and Structural Capital Value Added (STVA). The financ…
ABSTRACT Agricultural development in rural areas is greatly influenced by the strength of farmers' institutions, one of which is the farmer group (kelompoktani). In its development, this group requires assistance from agricultural extension workers. This study aims to analyze the role of agricultural extension workers in the development of rice farmer groups in Benteng Utara Village, Indra…
ABSTRACT Oil palm plantations have a bad impact on the environment, especially on agricultural development, not only in the agricultural sector that feels the impact, other sectors also feel the consequences of the oil palm plantation business, one example of the impact is such as reduced water availability due to land conversion to widespread oil palm plantations, and also pollution caused by…
ABSTRACT The souvenir industry plays an important role in the local economy by providing business opportunities for small and medium enterprises (SMEs). Souvenirs are products frequently purchased by tourists as mementos of the places they visit. These products not only hold sentimental value for buyers but often also reflect the local characteristics of a region. The purpose of this study…
ABSTRACT The performance of harvest employees is one of the important things at PT Rigunas Agri Utama. The system implemented by the company in improving the performance of harvest employees is harvest premiums and job satisfaction of harvest employees. This study aims to find out the applicable harvest premium system, find out the level of harvest premiums, job satisfaction and employee …
ABSTRACT The aims of this study are (1) Identifying the causes of loan arrears in the BUMKAM savings and loan business unit in Belading Village, Sabak Auh District, Siak Regency. (2) Identifying efforts to resolve the problem of loan arrears at the BUMKAM savings and loan unit in Belading Village, Sabak Auh District, Siak Regency. (3) Analyzing the impact of loan arrears on financial performan…
ABSTRACT This study aims to: (1) Describe the communication process; (2) Analyze communication network patterns along with the roles and social positions of actors; (3) Analyze individual-level communication networks; and (4) Analyze the level of power and interest of actors in the palm oil replanting program at Gapoktan Manunggal Sakti. The research employs a descriptive quantitative approach…
ABSTRACT Communication among smallholder farmers plays a crucial role in accelerating the PSR program, particularly in disseminating information and fostering mutual understanding regarding the replanting process. This study aims to analyze communication patterns in the implementation of the People's Palm Oil Replanting Program (Peremajaan Sawit Rakyat/PSR) at KUD Tunas Muda, Teluk Merbau …
ABSTRACT The role of agricultural extension is very much needed in farming activities, especially in improving farmer behavior, where the role played by extension workers is in their function as agents of change in encouraging and improving farmer behavior. The aim of this research is to analyze the influence of the role of agricultural instructors on the behavior of farmer group members in Te…
ABSTRACT The pineapple agroindustry holds significant potential to support the local economy, particularly in Sungai Pakning Village, Bukit Batu District, Bengkalis Regency. This study aims to analyze the pineapple agroindustry managed by the Tunas Makmur Farmer Group, identify its internal and external factors, and formulate effective marketing strategies to enhance competitiveness. Tunas Mak…
ABSTRACT Consumer purchase decisions are a critical aspect requiring serious attention, as they form the foundation for companies to design effective marketing strategies. This study aims to analyze the influence of the marketing mix, comprising product, price, place, promotion, and service, on consumer purchase decisions at Fore Coffee in Pekanbaru City. The research employs a quantitativ…