This study aims to understand the extent to which compensation and work environment affect employee productivity at PT Bumi Siak Pusako (PT BSP). This is relevant because in the era of globalization, fierce business competition requires companies to focus more on increasing employee productivity as one of the key factors to achieve company sustainability and growth. The decline in the productiv…
This study investigates the effects of celebrity endorsers and product quality on consumer purchasing decisions at MS Glow Pekanbaru Branch in Pekanbaru. It is hypothesized that utilizing celebrities for promotions can enhance brand appeal and motivate consumer purchasing behaviors. Moreover, the quality of the product is also crucial in building consumer trust and loyalty. A quantitative resea…
This study aims to determine the effect of job training and K3 health on the performance of employees of PT Lutvindo Wijaya Perkasa Pekanbaru with quantitative research methods. The sample of this study were 57 respondents, with data collection techniques using questionnaires. The data obtained was analyzed through linear regression analysis with the SPSS program. The results showed that: (1 Th…
This study aims to determine and analyze the effect of the influence of transformational leadership (X1) and organizational culture (X2) on the company PT Jasa Raharja Riau Branch, Pekanbaru. The method used to conduct this research is descriptive quantitative. Research data obtained from primary data and secondary data. Primary data obtained from respondents through a questionnaire distributed…
The aim of this research is to determine and analyze the influence of store atmosphere and product diversification on purchasing decisions for consumers of Warung Koffie Batavia Pekanbaru. The data sources used in this research are primary data and secondary data. Primary data was obtained directly from the subjects studied through distributing questionnaires and interviews. Secondary data from…
By: AWALIA RAHMAWATI Email: [email protected] THE EFFECT OF FINANCIAL ATTITUDE AND FINANCIAL KNOWLEDGE ON FINANCIAL MANAGEMENT BEHAVIOR ON MICRO BUSINESS ACTORS OF GROCERY STORE IN BINAWIDYA DISTRICT PEKANBARU CITY Supervisor: Mariaty Ibrahim Business Administration Study Program, Departement of Administrative Sciences Faculty of Social and Politic Science, Riau Uni…
By : Agnes Theresa Tambun Email : [email protected] IMPACT OF FINANCIAL LITERACY AND USE OF FINANCIAL TECHNOLOGY ON MSME PERFOMANCE ( STUDY ON MSME PERFOMANCE IN THE CULINARY SECTOR USING THE IRON APLICATION IN PELALAWAN REGENCY ) Supervisor : Ruzikna Business Administration Study Program Department of Administratice Science Faculty of Social and Political Science Ri…
The role of MSMEs that have a major impact on economic growth is inseparable from the MSME players who contribute to improving the standard of living in the community and can absorb more labor. There are still Fried Chicken MSME players who have not reached the sales turnover target set by business actors, not calculating the net profit of their business which can have an impact on the financia…
The activities we carry out every day cannot be separated from the role or services of MSMEs. MSMEs are one of the sectors that is the backbone of the national economy as well as being the spearhead of the domestic economic cycle. The government has sought a lot of assistance to solve the problem of limited capital for MSMEs. Apart from limited capital, MSMEs also face many other problems such …
This research aims to determine the effect of financial inclusion and financial literacy on the performance of UMKM Tenun, both partially and simultaneously. The population in this study is as many as 273 UMKM Tenun in Bengkalis District. Sampling technique using slovin. The data collection method is carried out by distributing questionnaires to 73 respondents, namely UMKM Weaving in Bengkalis …
The purpose of this study was to determine and analyze leadership and motivation partially and simultaneously on the work discipline of employees of PT. Dipo Internasional Pahala Otomotif in Pekanbaru. The type of research used in this study is quantitative research. The population in this study were employees of the service department of PT. Dipo Internasional Pahala Otomotif in Pekanbaru tota…
The Influence Word Of Mouth and Digital Marketing (Social Media Instagram) on Repurchase Intention at Re Caffe Platinum Pekanbaru Evi Betharia1, Lie Othman2 Email: [email protected] Business Administration Study Program, Department of Administrative Sciences Faculty of Social and Political Sciences Riau University Bina Widya Campus, Km 12,5 Simpang Baru, Pekanbaru 28293 Telp/Fax. 076…
PENGARUH KUALITAS PRODUK, KUALITAS PELAYANAN DAN HARGA TERHADAP KEPUASAN KONSUMEN PADA PT. EKA PUTRA PRADA Oleh: M. Rayhan Ardian Email : [email protected] Dosen Pembimbing : Mashur Fadli Program Studi Administrasi Bisnis Jurusan Ilmu Administrasi Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Riau, Pekanbaru Indonesia Kampus Bina Widya, Jl. H. R Soebrantas Km 12,5 Sim…
THE INFLUENCE OF PROMOTION IMPLEMENTATION AND LOCATION SELECTION ON BUYING INTEREST TOYOTA INNOVA IN SALES UNIT PT. AGUNG TOYOTA PANGKALAN KERINCI, PELALAWAN, RIAU By: Adjie Marditillah Dhiza Email : [email protected] Supervisor : Mashur Fadli Business Administration Study Program, Department of Administrative Sciences, Faculty of Social and Political Sciences, Univ…
Oleh : MIAN ROHANI NADEAK Email : [email protected] THE INFLUENCE OF STORE ATMOSPHERE AND LIFESTYLE ONPURCHASING DECISIONS AT THE SCAPP PRODUCTION PEKANBARU FASHION SHOP Supervisor: Mandataris Business Administration Study Program, Department of Administrative Sciences Faculty of Social and Political Sciences, Riau University, Pekanbaru Indonesia Bina Widya Campus Jl…
THE INFLUENCE OF STORE ATMOSPHERE AND PRODUCT DIVERSITY ON PURCHASING DECISIONS AT PM COLLECTION PEKANBARU By: Natasha Ardiyanti Email: [email protected] Supervisor: Mandataris, S.Sos., M.Si Business Administration Study Program, Department of Administrative Sciences Faculty of Social and Political Sciences, Riau University, Pekanbaru, Indonesia Bina Widya Campus Jl…
THE EFFECT OF BRAND TRUST AND PRICE ON THE SERVICE USE DECISIONS IN LEMBAGA KITA CENTER PEKANBARU By : Hana Salsabila Email : [email protected] Supervisor : Mandataris Business Administration Study Program, Department of Administrative Sciences Faculty of Social and Political Sciences, Riau University, Pekanbaru, Indonesia Bina Widya Campus Jl. HR. Soebrantas Km. 12.5 …
By: YONIS KOBAK Email: [email protected] THE INFLUENCE OF INTERNAL CONTROL AND WORK DISCIPLINE ON EMPLOYEE PERFORMANCE AT PT. UNITED TRACTORS Tbk PEKANBARU Supervisor: Kasmiruddin Business Administration Study Program, Department of Administrative Sciences Faculty of Social and Political Sciences, Riau University, Pekanbaru, Indonesia Bina Widya Campus Jl. HR.Soebrantas …
BUSINESS MODEL CANVAS (BMC) IN MSME UD. ZUL BROTHER PATIN FISH PROCESSED BUSINESS IN KAMPAR DISTRICT By: Arya Dilla Email: [email protected] Supervisor: Mandataris Business Administration Study Program, Department of Administrative Sciences Faculty of Social and Political Science, Riau University, Pekanbaru, Indonesia Bina Widya Campus Jl. HR. Soebrantas Km. 12.5 Simpang…
This study aims to analyze the effect of social media marketing on willingness to buy through brand awareness as an intervening variable in Tokopedia e-commerce among Riau University students. The research method used is descriptive quantitative. The population of this study were active users of Tokopedia and social media at Riau University. A sample of 100 respondents was selected using a non-…