Pengaruh Iklan Terhadap Minat Beli Dan Dampaknya Terhadap Keputusan Pembelian…

This research was conducted at PT. Yamaha Alfa Scorpii Pekanbaru. The purpose of this study to determine the effect of advertising on buying interest on Yamaha products Alfa Scorpii Pekanbaru, to determine the influence of advertising on purchase decisions on Yamaha products Alfa Scorpii Pekanbaru and to determine the influence of advertising on purchasing decisions through buying interest on Y…