Pengaruh Kualitas Produk, Harga Dan Kualitas Pelayanan Terhadap Kepuasan Dan …

Indomaret is one of the retailers in the city of Pekanbaru. In the retail industry, Indomaret face competitive competition from the other minimarket competitors. The purpose of this study is to analyze the effect of product quality, price, and service quality on customer satisfaction and loyalty of Indomaret Pekanbaru. This research was conducted at the Indomaret Pekanbaru. The data collection…