Analisis Sikap Konsumen Dalam Keputusan Pembelian Barang-Barang Cetakan Di CV…

The study was conducted in the CV . Mitra Abadi with the aim to analyze the attitude and subjective norm and its influence on consumer decisions . The study population was consumers CV . Mitra Abadi . Engineering samples carried out by the method of probability sampling , using a formula of Slovin which resulted in the number of respondents by 82 people . Data analysis methods used are multicir…