Analisis Saluran Pemasaran Dan Nilai Tambah Agroindustri Gula Merah Aren Di D…

ABSTRACT Palm sugar agroindustry is one of the agroindustries that processes palm sap into brown sugar in Riau Province. The highest price received by consumers shows the high costs and profits taken by marketers. The importance of the role of marketing on farmers' incomes and prices received by consumers must be analyzed through marketing channels for an effective marketing network. This …