Analisis Behavior Intention Dan Use Behavior Si Apik Pada Umkm Di Pekanbaru B…

ABSTRACT This study aims to test and analyze the effect of performance expectancy, effort expectancy, social influence, and facilitating conditions on behavior intention to use SI APIK and its impact on use behavior. The population in this study were owners or managers of Micro, Small and Medium Enterprises (MSMEs) in Pekanbaru City. The sample in this study were 400 MSMEs owners or mana…