The goals of this research are 1) To analyze the income and efficency of red onion fanning and 2) To analyze of red onion marketing efficiency at Kulim Village, District of Tenayan Raya Pekanbaru. This re~earch was conducted over three month, started from January 2009 until March 2009. The method that being usej in this research is Survey and Responden taken technique by sensus, all popula…
The study was conducted at the Bank Riau Kepri In the city of Pekanbaru, Which is Represented by Bank Riau Kepri branch of Pasar Pusat in Pekanbaru. The purpose of this study was to analyze the level of customer satisfaction and customer retention through customer relationship marketing. Defining quality indicators and factors that are considered essential for the dimensions customer relation …
The fast development of business world and accompanied by high competition causes various types of consumer needed items can be easily obtained so the company need to improve their performance. One thing that can improve customer satisfaction and create loyalty is Corporate Social Responsibility (CSR).The purpose of this study is to determine the effect of Carroll Pyramid CSR (economic, legal, …
The purpose of this research are: 1) To analyze the effect of customer relationship marketing on customer loyalty through customer satisfaction Bank Riau Syariah Pekanbaru. 2) To analyze the effect of product excellence toward customer loyalty through customer satisfaction Bank Riau Syariah Pekanbaru. 3) To analyze the influence of customer value on customer loyalty through customer satisfactio…
Aidil Putra Helbet, NPM 1110246950, Influence of Relationship Marketing To Corporate Image and Customer Loyalty in Panin Bank Main Branch Office Pekanbaru, under the guidance of Zulkarnain and Sri Restuti. This study aims to gain an understanding of the influence of each dimension of relationship marketing that consist of trust, commitment, communication, and conflict handling of the corpo…
Hamanda Hadi Saputra, NIM 1110246962. The Effect of Service Quality, Patient Satisfaction Toward Hospital Image of RSI Ibnu Sina Pekanbaru. Promotor : Zulkarnain and Alvi Furwanti BPJS (Social Security Provider) is a public agency established to implement the social security program, one of which is BPJS for Health. At the beginning of its implementation at 2014, based on national and local new…
This study was conducted analyze the marketing mix, Customer Value and Decision of customer. Sampel be studied as many as 177 customer financing Griya iB Hasanah Pekanbaru branch of BNI Syariah, will then be drawn at random) regardless of class, age, and gender. Giving value to answer questions on a questionnaire using Likert scale. Structural analysis of experimental data with Equtioan Modelin…
DONNA PERTIWI, NIM : 1110247145, Influence of Customer Relationship Management and Service Quality on Customer Satisfaction at PT.Asuransi Adira Dinamika at Pekanbaru Branch. Under the guidance of Zulkarnain, Sri Restuti. The purpose of this study was to determine the effect of Customer Relationship Management and Service Quality on Customer Satisfaction at PT.Asuransi Adira Dinamika at Pekanb…
The study was conducted on Electrical Installation Company in Pekanbaru City with the aim to analyze the effect Service reliability and management expectation on the quality of internal services (INTQUAL) in Electrical Installation company in Pekanbaru The population in this study were all employees of Electrical Installation Company in Pekanbaru. The analysis technique used in this research i…
ADI SUTRISNO, NIM 1110246499. The effect of interaction quality, the environment and the results of the customer satisfaction and loyalty on Persero PT. Waskita Karya Tbk Regional Division I – Sumatra. The study was Conducted at Persero PT. Waskita Karya Tbk Regional Division I – Sumatra. The Purpose of this study to analyze the services quality interms of the dimension of interaction qual…
The aim of study is to investigate direct and indirect effects analysis marketing mix on the decision and satisfaction of students parents to choose Tk Az - Zuhra Pekanbaru. The population are students parents of Tk Az - Zuhra Pekanbaru. The sample consisted of 218 customer who were selected with a proportionate random sampling technique. The variables are product, price, promotion, place, prom…
IRIANATA KARISMA, NIM. 1310247258. Mediating Role of Satisfaction on Enhancing the Effect of Service Quality and Trust to Customer Retention of HALO Corporate in Pekanbaru. Under supervision Samsir and Sri Restuti. This research held on HALO Corporate customers in Pekanbaru. This research held in order to analyze the direct and indirect impact of service quality and trust towards customer rete…
IKHBAL AKHMAD, NIM. 1210247875. The Effect of Service Recovery To Custumer Satisfaction And Word of Mouth (WOM) of BRI Touch Credit Card Holders in Pekanbaru. Under Supervision of Samsir and Sri Restuti This research held in order to analyze the direct and indirect effect of service recovery on word of mouth through BRI Touch credit card holders’ satisfaction. Population are BRI Touch holders…