Pengaruh Citra Merek Terhadap Minat Beli Pada Makanan Fast Food Ayam Goreng …

The problems in this research are the decline in sales and unachievement of sales target that have been set. The purpose of this research are to investigate and analyze brand image, and buy interest to know the influence of brand imgae to buy interest of texas chiken. The results of this research concluded that buy interest in texas chicken found a deal, which mean the responden agree with bran…