Analisis Bauran Pemasaran Terhadap Keputusan Dan Kepuasan Orang Tua Siswa Mem…

The aim of study is to investigate direct and indirect effects analysis marketing mix on the decision and satisfaction of students parents to choose Tk Az - Zuhra Pekanbaru. The population are students parents of Tk Az - Zuhra Pekanbaru. The sample consisted of 218 customer who were selected with a proportionate random sampling technique. The variables are product, price, promotion, place, prom…