Pengaruh Customer Relationship Marketing Terhadap Customer Satisfaction Dan C…

The study was conducted at the Bank Riau Kepri In the city of Pekanbaru, Which is Represented by Bank Riau Kepri branch of Pasar Pusat in Pekanbaru. The purpose of this study was to analyze the level of customer satisfaction and customer retention through customer relationship marketing. Defining quality indicators and factors that are considered essential for the dimensions customer relation …