Home ground coffee agro-industry is a business carried out by the majority of people in Nagari Koto Tuo, Sungai Tarab District, Tanah Datar Regency. The aims of this research are (1) to analyze the level of motivation of home ground coffee agro-industry entrepreneurs in Nagari Koto Tuo, (2) to analyze the level of ground coffee home agro-industry entrepreneurial behavior in Nagari Koto Tuo, and…