Strategi Pengembangan Agrowisata Pelangi (Studi Kasus : Agrowisata Pelangi, K…

ABSTRACT The purpose of this research is to identify internal and external factors, formulate strategies, and determine priority strategies for the development of Pelangi Agrotourism. This research was conducted at Pelangi Agrotourism, Mentangor Village, Kulim District, Pekanbaru City, The research was conducted from November 2022 to April 2023. The data used in this study are primary data and…