Pelaksanaan Promosi Objek Wisata Dalam Meningkatkan Pengunjung Di Taman Hutan…

The purpose of this study was to determine the response of respondents to the promotion of the implementation of the Forest Park attractions Sultan Syarif Hasyim II by using the promotional mix consists of advertising, sales promotion, personal selling and public relations. This study uses the theory Yoeti ( 1996:186 ). This theory divides the promotion mix with 4 categories of advertising , s…