Preferensi Konsumen Etnis Batak Terhadap Ikan Mas (Cyprinus Carpio) Di Kota …

ABSTRACT This study aims to determine the preferences of ethnic Batak consumers towards Carp (Cyprinus carpio) in the Traditional Market in Medan. To determine consumer preferences for goldfish that are influenced by customs and tastes of consumers. The method used is a survey method by conducting research directly into the field, the sampling technique used is the Binomunal approach which…