This study was describe the strategy used by translator in translating Senka’s label as beauty product. This study used descriptive qualitative research with theory of Vinay and Darbelnet. This study used eight senka’s product such as Senka Perfect Whip U, Senka Perfect Whip Acne Care, Senka Perfect Whip Collagen In, Senka Perfect White Clay, Senka All Clear Oil, Senka Perfect Aqua Rich-Ext…