Pengaruh Online Customer Review Dan Perceived Quality Terhadap Purchase Inten…

ABSTRACT This research aims to determine the influence of Online Customer Reviews and Perceived Quality on Purchase Intention through Customer Trust of Luxrime Official Shop Cosmetic Products on Shopee. The population in this study were people in Pekanbaru City who knew Luxcrime cosmetic products on the Official Shop Shopee. The sampling technique used in this research is the Non-Probability S…