Strategi Promosi Food And Beverage Dalam Menarik Minat Tamu Di Emerald Garde…

This study aims to determine the implementation and inhibiting factors of food and beverage promotion strategies in attracting guests at the Emerald Garden International Hotel Medan based on the marketing mix theory by Philip Kotler namely, Advertising, Personal Sales, Public Relations, Direct Marking and Sales Promotion. Food and beverage department is a department that is absolutely necessary…