Pengaruh Diskon Dan Gratis Ongkir Terhadap Perilaku Konsumtif Mahasiswa FKIP …

This study aims to determine the effect of discounts and free shipping on the consumptive behavior of FKIP Riau University students. The population in this study were 1.404 students. With a sample of 93 students. This study uses primary data obtained by distributing questionnaires. This type of research is quantitative using purpose sampling method. data analysis techniques with descriptive ana…