Pengaruh Bauran Pemasaran (Marketing Mix) Terhadap Keputusan Pembelian Konsum…

This study was conducted in September 2019 at Seafood Kang Bewok which addressed at Jalan Taskurun Pekanbaru City. This study was aimed to find out the type of seafood products and sales turnover, the application of the marketing mix on seafood products, and analyze the effect of the marketing mix on consumers purchasing decisions at Seafood Kang Bewok Pekanbaru. The method used in this researc…