Pengaruh Kualitas Produk Dan Harga Mebel Terhadap Keputusan Pembelian Konsume…

This study aims to determine the effect of product quality and furniture prices on consumer purchasing decisions at CV Surya Jaya Pratama Pekanbaru. This study uses a quantitative descriptive approach, data collection techniques using a questionnaire. The population of this research is the consumers of CV Surya Jaya Pratama Pekanbaru. The number of samples in this study were 72 respondents. Det…