Pengaruh Harga Dan Kualitas Produk Terhadap Keputusan Pembelian Melalui Minat…

SUMMARY This research aims to determine the direct influence of price, product quality and purchasing interest on purchasing decisions of Eiger Store Payakumbuh consumers and to analyze the indirect influence of price and product quality on purchasing decisions through purchasing interest among Payakumbuh Eiger Store consumers. This research was conducted on Eiger Store Payakumbuh consumers.…