Analisis Daya Tarik Iklan, Kreatifitas Iklan Dan Kualitas Pesan Iklan Terhada…

Fauzan Azmi 2020, Analysis of the Attractiveness of Advertising, Ad Creativity and Quality of Advertising Message Against Brand Image and Decision to Purchase Harum Pucuk Tea in Pekanbaru City. Under the guidance of Samsir and Ani Widayatsari. In the current era of globalization, ad spending growth has begun to move positively. During semester I / 2018, the realization of ad spending at the na…