Analisis Kualitas Pelayanan Dalam Meningkatkan Kepercayaan Dan Keputusan Pemb…

This research aimed to analyze the effect of service quality on trust and purchase decision to buy ready mix concrete in PT Mitra Beton Mandiri Pekanbaru. The research was conducted quantitatively with causal and descriptive research design. The amounts of sample in this study were 104 respondents who had used construction services from PT Mitra Beton Mandiri. Data collection techniques of samp…