Pengaruh Kesiapan Organisasi, Tekanan Eksternal, Dan Top Management Support T…

ABSTRACT This study aims to analyze the influence of organizational readiness, external pressure, and top management support on adoption of cloud accounting among Micro, Small, and Medium Enterprises (MSMEs) in Pekanbaru City. The background of the study is based on the low adoption rate of cloud accounting technology among MSMEs, despite its advantages such as operational efficiency, rea…