Pengaruh Promosi (Flash Sale) Dan Affiliate Marketing Terhadap Perilaku Konsu…

Consumptive behavior is excessive consumption behavior that is not based on rational considerations, but rather on desires that have reached a level that is no longer rational. This is the background to this research. To find out whether there is consumptive behavior among Riau University students, a descriptive and quantitative method was employed, with research data sources coming from both p…