Analisis Potensi Pasar Buah- Buahan Di Kota Pekanbaru

ABSTRACT This study aims to analyze the needs and supply sources of fruits in Pekanbaru City and assess its market potential. The method used is descriptive quantitative method, with secondary data obtained from BPS Pekanbaru City and related agencies. Demand analysis was conducted based on data of fruits consumption per capita multiplied by population, while the source of supply was analyzed …