Analisis Industri Produk Roti Dan Kue Di Kota Pekanbaru (Pendekatan Structure…

The demand for bakery and cakes continues to increase and it causing the arises of new companies in the bakery and cake product industry every year in Pekanbaru. this is also makes the level of competition even tighter so that it affects the shape of the market structure. Based on the Structure-Conduct-Performance (SCP) paradigm, companies must perform various conducts in influencing the in…