CD Skripsi

Pengaruh Penjualan Online Terhadap Pendapatan Pembudidaya Ikan Cupang (Betta Splendes) Di Kota Pekanbaru Provinsi Riau

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ABSTRACT
This study was aimed to analyze the differences in the income of Betta fish (Betta
spelendes) farmers before and after using online sales and analyze the effect of online
sales on the income of Betta fish (Betta splendes) farmers in Pekanbaru City. This
study was conducted in June in Pekanbaru City, Riau Province. The method used in
this study is a survey method, while the determination of respondents is carried out
by census. Data was collected by direct observation, interviews, and documentation
with 38 people of Betta fish (Betta splendes) farmers. The result showed that there
was a significant difference in income of Betta fish (Betta splendens) farmers before
and after using online sales with result 0,000 < 0,025 and the average income before
using online sales was IDR.1.711.933,92 per-month while the average income after
using online sales was IDR.4.673.229,71 per-month with a percentage increase of
173%.. The other results is that there a significant influence between online sales on
the income of Betta fish (Betta splendes) farmers with an R square result of 96,9%.
These results indicate that selling online is better because it can increase the income
of fish farmers.
Keywords: betta fish, farmers, income, online sales
1) Student In Faculty Of Fisheries Marine University Of Riau
2) Lecturer In Faculty Of Fisheries Marine University Of Ria

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

1704110800

Penerbit

Pekanbaru : Universitas Riau –Fakultas Perikanan Dan Ilmu Kelautan –Sosial Ekonomi Perikanan., 2022

Deskripsi Fisik

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Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

1704110800

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

SOSIAL EKONOMI PERIKANAN

Info Detail Spesifik

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Pernyataan Tanggungjawab

Daus

Versi lain/terkait

Lampiran Berkas

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