CD Skripsi
Analisis Kelayakan Pengembangan Usaha Nata De Coco Pada Cv Amarta Kecamatan Kempas Kabupaten Indragiri Hilir
ABSTRACT
Nata de coco is a food product made from coconut water. Nata de coco
processing business has the potential to be developed because it can utilize
coconut processing by-products. This research aims to analyze the feasibility of
developing a nata de coco business at CV Amarta in terms of financial and
nonfinancial aspects so that it can be declared a feasible or infeasible business.
The research methods used were surveys to analyze nonfinancial aspects of the
market, technical, management, legal, and environmental which are described
descriptively and analyzed financial aspects based on investment criteria such as
BEP, NPV, IRR, B/C ratio, payback period, and sensitivity analysis. The nata de
coco business development at CV Amarta is feasible in terms of nonfinancial and
financial aspects with the results of BEP 528,176 units, BEP acquisition Rp
1,056,352,623, the value of NPV is Rp 166,216,342, IRR 16%, payback period
4.7 years, and B/C ratio 1.10. The sensitivity analysis shows this business
development is sensitive with 5% decrease in selling price and 5% increase in
variable cost.
Keywords : nata de coco, CV Amarta, feasibility analysis, financial aspect,
nonfinancial aspects
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