CD Skripsi

The Effect Of Accounting Understanding, Financial Inclusion, And The Use Of E-Commerce On Business Sustainability Of Msmes (Empirical Study On Msmes Retail In Pekanbaru)

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ABSTRACT
This study aims to analyze the effect of Accounting Understanding, financial inclusion, and the use of e-commerce on the business sustainability of MSMEs in Pekanbaru City. This research is a quantitative research using primary data in the form of a questionnaire. The population in this study are MSMEs retail in Pekanbaru City. The sampling technique uses a purposive sampling technique with the slovin formula. The sample selected in this study amounted to 67 respondents and were selected based on predetermined criteria. Data processing in this study used the SPSS version 25 program. The data analysis method used was multiple linear regression analysis and hypothesis testing using the T test and F test.The results of this study indicate that accounting understanding, financial inclusion and the use of e-commerce have an effect on the business sustainability of MSMEs.
Keywords: Accounting Understanding, Financial Inclusion, The Use of E-commerce, and Business Sustainability of MSMEs.

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

1902112604

Penerbit

Pekanbaru : Universitas Riau – Fakultas Ekonomi Dan Bisnis – Akuntansi., 2023

Deskripsi Fisik

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Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

1902112604

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

Akuntansi

Info Detail Spesifik

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Pernyataan Tanggungjawab

DAUS

Versi lain/terkait

Lampiran Berkas

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