CD Skripsi

Pengaruh Halal Value Chain Dan Orientasi Kewirausahaan Terhadap Kinerja Umkm Makanan Dan Minuman Di Kota Pekanbaru

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This study was conducted to examine whether halal value chain and entrepreneurial orientation affect the performance of food and beverage SMEs in Pekanbaru City. The research method used was quantitative research, and primary data was utilized as the data source. The population of this study consisted of food and beverage SMEs operators in Pekanbaru City. Cluster sampling technique was employed for sample selection, with a total of 120 respondents participating in the study. Data analysis was conducted using multiple linear regression analysis with SPSS Version 25. The results of the study conclude that halal value chain has a positive and significant influence on the performance of food and beverage SMEs in Pekanbaru City. This indicates that the better the implementation of halal value chain by SMEs operators, the higher the performance achievement of food and beverage SMEs in Pekanbaru City. However, entrepreneurial orientation variable does not affect the performance of food and beverage SMEs in Pekanbaru City. This suggests that the entrepreneurial orientation applied by SMEs operators does not have an impact and has yet to improve the performance of food and beverage SMEs in Pekanbaru City.

Keywords: Halal Value Chain, Entrepreneurial Orientation, SME Performance.

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

2002110951

Penerbit

Pekanbaru : Universitas Riau - FEB - Akuntansi., 2024

Deskripsi Fisik

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Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

2002110951

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

Akuntansi

Info Detail Spesifik

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Pernyataan Tanggungjawab

Vina

Versi lain/terkait

Lampiran Berkas

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