CD Skripsi
Pengaruh Financial Literacy Terhadap Kinerja Umkm Sektormakanan Danminuman Di Kecamatan Tenayan Raya Kota Pekanbaru
This study aims to analyze the influence of financial knowledge, financial attitude, and financial behavior which are part of financial literacy on the performance of MSMEs in the food and beverage sector in Tenayan Raya District, Pekanbaru City. The study used a quantitative descriptive method with data analysis through the SmartPLS 4 program. The study population included 669 food and beverage sector business units (MSMEs) in Tenayan Raya District, with a sample of 87 units. The data collection technique was carried out by distributing questionnaires to MSME actors, while the measurement of variables used a Likert scale. The data analysis process includes various stages, such as discriminant validity testing, reliability testing, model fit testing, determination coefficient testing, significance testing, and hypothesis testing. The results of the study indicate that in general financial literacy, namely financial knowledge, financial attitude, and financial behavior of MSME actors in the food and beverage sector in Tenayan Raya District is already at a good level. In addition, this study also found that: (1) financial knowledge has a positive and significant influence on the performance of MSMEs in the food and beverage sector in Tenayan Raya District,
(2) financial attitude has a positive and significant influence on the performance of MSMEs in the food and beverage sector in Tenayan Raya District, (3) financial behavior has a positive and significant influence on the performance of MSMEs in the food and beverage sector in Tenayan Raya District.
Keywords: financial knowledge, financial attitude, financial behavior, and MSME performance
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