CD Skripsi

Analisis penerapan social media marketing di lafera space Pekanbaru

---

This research aims to obtain information and a real picture of how the implementation of social media marketing strategies at Lafera Space Pekanbaru. The research method used is descriptive qualitative which explains descriptively how the implementation of social media marketing carried out by Lafera Space. The data collection technique of this research through interviews with 7 informants, documentation studies, literature, and source triangulation. The results of this study show that coffee shops in implementing the dimensions of content, communication, and collaboration have gone well. Meanwhile, the connection dimension according to consumers still experiences several obstacles that can be improved and maximized by Lafera Space Pekanbaru.


Keywords: Social Media Marketing

---

Ketersediaan

Informasi Detail

Judul Seri

-

No. Panggil

2101112448

Penerbit

Pekanbaru : Universitas Riau FISIPOL Administrasi Bisnis., 2025

Deskripsi Fisik

-

Bahasa

Indonesia

ISBN/ISSN

-

Klasifikasi

2101112448

Tipe Isi

-

Tipe Media

-

Tipe Pembawa

-

Edisi

-

Subjek

ADMINISTRASI BISNIS

Info Detail Spesifik

-

Pernyataan Tanggungjawab

Mutia

Versi lain/terkait

Lampiran Berkas

Komentar

---

Anda harus masuk sebelum memberikan komentar