CD Skripsi

Komunikasi Persuasif Komunitas Indonesia Tanpa Pacaran Dalam Membentuk Perilaku Tidak Pacaran Pada Remaja Di Kota Pekanbaru

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Courtship is an activity that is not taboo anymore in Indonesian society, including the city of Pekanbaru, especially among young people. However, many of the facts mention that courtship behavior raises losses and carries negative effects. The purpose of The Indonesia Tanpa Pacaran community in Pekanbaru is to help embrace and make them understanding from the danger of courtship. In carrying out its vision and mission, the community uses persuasive communication at adolescents to improve awareness of the danger until leaving courtship behavior. This study aims to find out the credibility of persuader, persuasive message, communication channels and the effects resulting from persuasive communication by the Indonesia Tanpa Pacaran community of Pekanbaru in shaping behavior no courtship on adolescents in Pekanbaru city.
This research uses qualitative research methods. The research informant uses a purposive technique consisting of the coordinator of Ikhwan, Akhwat secretary, mentor, one caretaker, and seven members of the Indonesia Tanpa Pacaran community of Pekanbaru and three teens of Pekanbaru. Data collection was done through interviews, participant observation, and documentation. Data analysis techniques use the interactive data models of Miles and Huberman by performing data validity using the extension of participation technique and triangulation.
The results showed that The Indonesia Tanpa Pacaran community of Pekanbaru has the credibility of persuader the first is expertness that the Persuader is a public speaker, a background of religious education and a style of speech liked by Teen. Second, trustworthy (trustworthiness) is a persuader who has the same experience as the adolescent and persuasive message referring to the Qur'an and Al-Hadith. The persuasive message that is conveyed consists of verbal messages including clarity, agility, and precision in words and simple language such as "No Khalwat Until Akad" to motivate the adolescent not to make a courtship. The nonverbal message is an impressive persuader style and is always eager in shaping behavior no courtship, using the attributes of Da'wah or accessories such as banner, Indonesia Tanpa Pacaran flag and No Khalwat until Akad, pin, hangers Keys, and stickers. Communication channels used are personal channels through surveys, seminars, goes to school, ground coffee and personal approach. Non-personal channels such as Instagram, Facebook fan page, group WhatsApp, and print media of Riau Pos. The resulting persuasive effect of communication is the first cognition effect of increased religious knowledge and the courtship danger. Secondly, the affection effect is regretful to be dating, love da'wah, afraid of sin and feel comfortable in this community. Third, the conation effect is behavior no courtship, knowing the boundaries of men and women, actively following studies and community, Hijrah and Istiqomah and able to preach.

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

01 06.119 (0138)

Penerbit

Pekanbaru : Universitas Riau – FISIP - Ilmu Komunikasi., 2019

Deskripsi Fisik

xiv, 155 hlm.: ill.: 29 cm

Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

01 06.119 (0138)

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

ILMU KOMUNIKASI

Info Detail Spesifik

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Pernyataan Tanggungjawab

ELFITRA

Versi lain/terkait

Lampiran Berkas

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