CD Skripsi
Strategi Optimalisasi Penerimaan Pajak Reklame Dalam Upaya Meningkatkan Pendapatan Asli Daerah Kabupaten Kampar
ABSTRACT
This research aims to find out the strategy of optimizing the revenue of
advertising tax by The Office of Region Income in Kampar Regency. The
dependent variable of this research was the improvement of locally generated
revenue. The independent variable used was the strategy of optimizing the
advertising tax. This research used secondary data obtained from Regional
Revenue Agency of Kampar Regency. The research results show that the potency
of advertisement tax in 2018 is still low compared to the realization of advertising
tax. Total tax calculated in 2018 is IDR 417.730.000. This big potency value must
be increased in order to be utilized for local development. The strategy of
optimizing tax revenue conducted by the office of Region Income is by optiming
the organizational strength and utilizing the opportunity of effective tax revenue.
Keywords: taxes, advertising tax, potency
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