CD Skripsi
Analisis Kelayakan Industri Kecil Menengah (Studi Kasus Industri Pengolahan Buah Asam Paya Menjadi Minuman Kemasan Di Desa Pancur Jaya Kecamatan Rupat)
This study aims to determine the feasibility of processing the paya
tamarind fruit of Mak Usu, Pancur Jaya Village, Rupat District. The method used
in this research is descriptive method by describing aspects of business legality,
aspects of market and marketing, technical and technological aspects, economic
and social aspects, management and HR aspects, and financial aspects. The
quantitative method is a systematic model to look at business feasibility based on
investment criteria such as Net Present Value (NPV), Internal Rate of Return
(IRR), Benefit Cost Ratio (B / C ratio) and Payback Period (PP). The results of
this study indicate aspects non-financial and financially feasible. In the nonfinancial
aspects of the RH cassava flour processing industry Mak Usu asam
paya Fruit has met the criteria, just how to promote the product. In the financial
aspect of the NPV investment criteria> 0, the NPV value of Rp.21.476.984.63
worth the effort. The calculation of Benefit Cost Ratio of 1,162 > 1 is worth the
effort. The IRR investment criteria show greater than the discount rate
determined by the average commercial bank investment interest rate of 12%,
with an IRR value of 24%, then investment in this sweet potato flour business is
more profitable than saving at a bank with an investment interest rate of 12%.
And the PP investment criteria show Mak Usu asam paya fruit industry has
investments that produce cash flow that can cover investment costs that have
been issued, namely PP of 2 years 9 months. By looking at the investment value
invested in the return on capital, the cassava flour processing industry is worth
developing.
Keyword: Business Feasibility Analysis, Paya Acid Fruit IKM
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